Nano Tool: Three Neuroscience Tips to Accelerate Top-Line Sales Growth

Three Neuroscience Tips to Accelerate Top-Line Sales Growth Contributed by Michael Platt, Director, the Wharton Neuroscience Initiative; James S. Riepe University Professor, Marketing Department, the Wharton School; Professor of Neuroscience, Perelman School of Medicine; Professor of Psychology, School of Arts and Sciences, the University of Pennsylvania, and Leslie Zane, FounderRead More

2018: The Year in Review

Note: This article first appeared on the Wharton School HomePage Cheers to Wharton’s Class of 2018 2018 was a stellar graduation season, with keynotes from powerhouse alumni such as Safra Catz (W’83, L’86), CEO of Oracle, Jeff Weiner (W’92), CEO of LinkedIn, and Bill McNabb (WG’83), Chairman of Vanguard, and a moving speech from Chobani CEO Hamdi Ulukaya thatRead More

Nano Tool: Increase your Relationship IQ with Neuroscience

Contributor: Michael Platt, PhD, Director, Wharton Neuroscience Initiative; James S. Riepe University Professor of Marketing, Neuroscience, and Psychology, The Wharton School, University of Pennsylvania. Nano Tools for Leaders® are fast, effective leadership tools that you can learn and start using in less than 15 minutes — with the potential toRead More

Nano Tool: Innovative Thinking: Using Neuroscience to get Out-of-the-Box Ideas

Contributor:  Michael Platt, PhD, Director, Wharton Neuroscience Initiative; James S. Riepe University Professor of Marketing (Wharton School), Neuroscience (Perelman School of Medicine), and Psychology (School of Arts & Sciences), University of Pennsylvania Nano Tools for Leaders® are fast, effective leadership tools that you can learn and start using in lessRead More